Westfield World Trade Center Previews its Diverse and Dynamic Mix of Brands

by | Dec 8, 2014 | Downtown News, News | 0 comments

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Westfield Corporation, a leading developer of iconic retail destinations worldwide, is unveiling a preview of its retail and dining roster.

“Our vision for Westfield World Trade Center is driven by our passionate commitment to culture, commerce and community,” said Greg Miles, Westfield’s U.S. Chief Operating Officer. “From the core area of fashion, dining, beauty, entertainment and technology, our mix is well suited to the dynamic and diverse audiences we will serve including local and nearby residents, professionals and travelers from around the U.S. and the world.”

Retail lineup is nearly complete, with a mix that addresses the needs of a diverse and dynamic audience. Westfield World Trade Center will offer a dynamic shopping experience, speaking to the vibrant and diverse community in which it resides. This fashion collection includes a broad range of brands such as Hugo Boss, John Varvatos, Michael Kors, Stuart Weitzman and Turnbull & Asser as well as fashion favorites LK Bennett, Zadig et Voltaire, Reiss and Banana Republic.

“Being in Westfield World Trade Center puts us right in the middle of the new Lower Manhattan, which is fast becoming one of the most vibrant and energetic places in New York City,” said Cristiano Quieti, president and chief executive officer of John Varvatos. “Our store will be a unique and one-of-a-kind presentation of the brand, tailored to the large and diversified audience of international and local visitors we are expecting.”

Camper, Cole Haan, Vince Camuto, Aldo and Dune London are part of the footwear offering while fashion accessories retailers Swatch, Thomas Sabo, Folli Follie, Pandora, Tissot, Fossil, Edward Beiner, Designer Eyes and other brands will be among those that round out the fashion assortment and provide a diverse mix. Fine jewelry, luxury timepieces and writing instruments will also be found at Westfield World Trade Center with brands including Breitling, Longines, Links of London as well as Montblanc, among many others.

Complementing the fashion and accessories offering, Westfield World Trade Center will be home to coveted beauty brands including New York City’s iconic salon, John Barrett. Beauty must-haves include Caudalie, Kiehl’s, Aesop and L’Occitane.

“We’re thrilled to open a Caudalie Boutique in Westfield World Trade Center for our downtown New Yorkers. The Boutique will offer personal consultations and a full service spa room for clients to experience our signature Vinotherapie treatments,” said Caudalie co-founder, Mathilde Thomas.

New Yorkers will find an exceptional array of dining opportunities that will make them regulars at Westfield World Trade Center.

“Our dining collection is simply extraordinary, and will be a unique draw that will cement Westfield World Trade Center’s place in the social fabric of New York City and as a destination for visitors from near and far,” noted Westfield’s Miles. “Our blend of casual and upscale culinary options will offer a full gourmet experience.”

Eataly, from entrepreneurial chef and restaurateur Mario Batali, will serve as Westfield World Trade Center’s culinary anchor. “We are particularly thrilled about Eataly at Westfield World Trade Center,” said Nicola Farinetti, CEO of Eataly. “We weren’t really planning on opening a second New York store – however, when Westfield showed us the space we weren’t able to say no.”

In addition to Eataly, a preview of food, beverage and dining options includes: Épicerie Boulud, Lore Wine & Spirits, La Colombe, Beer Table, Noble Tree Coffee, FIKA, Nunu Chocolates, Joe Coffee and Minamoto Kitchoan, along with Jones the Grocer, a gourmet grocer that makes its U.S. debut at Westfield World Trade Center.

Westfield World Trade Center will be a social destination for locals and will offer visitors a truly New York experience.

As Mr. Miles described, “In addition to exceptional retail and dining, Westfield World Trade Center will offer visitors access to a wide range of events, arts and other cultural initiatives as well as best-in-class services and amenities supported by a state-of-the-art technology platform that will transform the shopping experience.” The unique space will also be home to premiere brand partners creating a one-of-a-kind environment.

Westfield is strongly committed to supporting its community and the ongoing revitalization of Lower Manhattan.

“We are devoted to creating experiences that continuously draw residents and businesses together, and to supporting the community as a whole now and into the future,” said Mr. Miles. To this end, Westfield has partnerships with the 9/11 National Memorial Museum and The CFDA/Vogue Fashion Fund and will engage with Lower Manhattan schools and the arts community. He concluded, “As Westfield returns to the World Trade Center, we have the extraordinary opportunity to embrace the energy and global exchange of ideas that define New York and we are excited to be a part of it.”

Westfield World Trade Center will continue unveiling its retail roster and its vast range of community and consumer-focused initiatives in the coming months.

Westfield World Trade Center

Westfield World Trade Center will be an iconic destination that speaks to New Yorkers and redefines the Lower Manhattan experience. It will transform 350,000 square feet of space into a fashion, culinary and artistic experience including a dynamic mix of 150 local and global brands and unique dining opportunities.

It will serve a diverse community with New York-centric services and amenities, must-see events, state-of-the-art digital technology and extraordinary culture and entertainment. Westfield World Trade Center is located in and around the Oculus, designed by world-renowned architect Santiago Calatrava, and includes multi-level store presence in 3 World Trade Center and 4 World Trade Center. Westfield World Trade Center is planned to open in the fall of 2015.

Westfield Corporation 

The Westfield Corporation is a global leader in the design, development and operation of iconic and innovative retail destinations in major world cities. With a current portfolio of 40 shopping centers in the United States and United Kingdom, along with a seminal development site in Italy, Westfield welcomes approximately 425 million customer visits each year and encompass more than 7,400 retail shops across nearly 50 million square feet of space, while registering $17 billion in annual retail sales.

-Photography courtesy of Westfield Corporation

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