The Pantone color of the year 2020 has arrived, and it is Classic Blue. More specifically, it is Pantone 19-4052, and we are all about this calming, elegant shade. For the past 20 years, Pantone has selected a color based on trends in art, interior design, fashion, automotive manufacturing, and tech, and this year they chose a reliable color, popular the world over, to offset the unrest in the world during these trying times. Leatrice Eiseman, executive director of Pantone’s Color Institute says, “When we look at the world around us, we know that we’re living with a lot of unrest, where some days we don’t feel quite as secure. Blue, from an emotional, psychological standpoint, has always represented a certain amount of calm and dependability. It’s a color that you can rely on.”
Color expert and Downtown entrepreneur Martin Kesselman (INCOLOUR) says, “When times are a struggle, call on old reliable. Dress yourself, your space, your world, in that staple color suite. Decorate it with white clouds or a crisp top. Accent it with a brightly painted contrasting ceiling or skirting. Take a step outside, out of your box, out of your dwelling, out of your head. Return to nature and look up in sky for a sign of hope. Ironically, blue can be perceived as cool but it can also be heartwarming. The cure for a case of the blues seems to be Pantone Color of the Year 2020, Classic Blue.” He continues, “Our state of mind, and the State of the Union is looking bleak. Let’s go from seeing red and running hot to embracing blue.”
Product designers have always embraced the color, which works in modern, contemporary, and traditional settings.
Our editors agree, Pantone Color of the Year 2020, Classic Blue, is the perfect addition to your wardrobe and your home.