1.) Who are you, and what do you do?
I am Michael Bruck, a board-certified plastic surgeon whose practice is limited to aesthetic plastic surgery; both surgical and nonsurgical procedures.
2.) What is it like working in lower Manhattan? Busy! The Financial District seems to be bursting with energy.
3.) Have you always had your business downtown? What is it like compared to working in other areas of the city, or even other parts of the world? I work in both uptown, and more recently, downtown. I love both. Downtown patients seem to have a bit more hurried mindset, especially those patients who see me, early morning before work (Botox fillers– non-surgical) and those who try to squeeze in a “lunchtime” appointment–we never rush. Meticulous attention to detail takes time. Uptown (Upper East Side) is more relaxed. Just like the neighborhood, the patients are calmer. Out-of-town patients make a day of it– Shopping, lunch, and consultation for surgery.
4.) What kind of influence does the downtown area bring to your business? The downtown area is bringing new patients from a variety of fields–finance, publishing, real estate, etc. Downtown brings a more youthful patient population focused on prevention and preservation, as well as patients in their 40’s, 50’s, 60’s, 70’s who want to reverse the signs of aging.
5.) How do you see the growth of downtown affecting your business within the next 5-10 years? As the downtown area grows, I anticipate spending even more time in the area!